Tag: communication
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Semester Project

I am currently working on my semester project, therefore I have been a bit quite on the blog front. So far I have delivered a product description about my client, logo design, which products I am going to design, justification and challenges with the design. I have also delivered a work schedule for my semester…
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MA02 part 2 – Moodboard

I’ve created a moodboard with my CA brief in mind. I am developing a logo design for Fra Gård and this moodboard represents my inspiration for that logo design. First of I have included two types of typography, Merriweather in a light weight and Beloved Sans in a Regular weight. Both of these typefaces are…
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MA01 part 4 – Brand Positioning Statement

After doing a lot of research and putting all my information in to buyer personas, I have been working on creating a brand position statement. A brand positioning statement creates a perception in the consumers mind about the product or service. It’s all about influencing the consumer in a certain way when it comes to…
